Why GPP? for Doctors and Sales Reps

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Jonathan Sackier, MD, is a Visiting Professor of Surgery at the University of Virginia. He discusses the regulatory environment in medicine in the US, as well as the Good Promotional Practices Alliance.

Video reproduced with permission from The Doctor’s Channel–a time-saving site of short one- to two-minute streaming video clips with insights and opinions from experts in 35 different specialties, as well as community and lifestyle features that help doctors stay on top of the latest news, ideas and information.

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One response to “Why GPP? for Doctors and Sales Reps

  1. Pingback: Different Hats, Same Needs: Marketing Compliance from Doctor’s Office to Boardroom | Good Promotional Practices

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